It also changed its search, camera activity, profile, and home buttons to match its new visual identity. The notification icon also changed from orange to red. Instagram’s new design is also brighter, which gives the app a fresher and younger look. So, if you didn’t know about these icons in advance, you wouldn’t guess they were a part of the same company. Previously, the icons for layout, hyper-lapse, and boomerang featured different colors that didn’t match with the logo. Doing this helped create a unified visual identity for the brand. What Other ChangesĪside from its logo, Instagram also changed the color scheme of its three navigational icons. However, the original position of the lens and the viewfinder remained the same. It also features a three-color gradient using the colors pink, purple, and yellow, which is nothing like the previous logo where the colors were separated differently. What Does the New Logo Look Like?įrom a detailed polaroid camera floating on a white background, Instagram’s new logo is now flat, minimalistic, and following the latest graphic design trends. The huge company they have become today just proves that changing their logo’s design was one of the best decisions they ever made. It did create huge publicity though.įrom individual users to major news sources up to celebrities and big names in the industry, everybody talked about it and gave their two cents on how no one wanted this change to happen.īut despite the negative feedback, Instagram stood by its decision. However, the management team took around 6 months before they were able to perfect the design and other details.Īfter the new logo launched, Instagram felt like it best represented the kind of social media platform it transformed into.Ī lot of people criticized this major change, saying that it was tacky and that they didn’t like it. The new logo only took about 45 minutes to complete and they commissioned Cole Rise to design it.
But Instagram did keep the camera as its icon, which is the symbol that people associate with the brand. There have been huge changes in design, color scheme, and its look overall. However, a lot of people didn’t like it at first. To be honest, we thought the design changed for the better.
INSTAGRAM ICON ANDROID
Instagram officially changed its logo on May 11th in 2016 on both IOS and Android devices.Īs an app that people use every day, the new logo is now very familiar and almost everyone has become accustomed to it. And of course, it became a tool for selling, networking, and serious content creation for individuals and brands.īecause of this Instagram felt like its logo then didn’t represent its community well. It also gave birth to a new breed of influencers. Instagram even helped bring awareness to worthy causes. It became an accessible platform where people showcased diverse beauty standards, new places to explore, best restaurants to try, and so much more. Instagram evolved into a place where people with diverse interests were sharing more photos and videos than ever before. But as years went by, Instagram became so much more. The main focus of the app was to allow people to easily share and edit photos that are taken from mobile devices. It was first known as a photo and video-sharing social media application with a polaroid camera as its logo. It’s become an avenue for people to express themselves and share bits and pieces of their lives.īut more than that, Instagram became a platform for people to connect with those they share similar interests with and stay updated with what’s happening in the world. Instagram allows its users to share all kinds of photos and short videos, from mundane shots to clips of significant events up to curated images. It has over one billion monthly active users worldwide, and it has somehow become a part of our daily lives. Instagram is one of the largest and most loved social media platforms of all time.
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